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Microsoft enterprise

Microsoft

Microsoft approached Indigo Slate for help with their enterprise website management and design. They wanted to pivot the entire 1000+ page site around Microsoft’s vision of digital transformation with the goal of getting new leads.

Our solution started with interviewing many of Microsoft’s industry-specific marketers to see what mattered most to their customers. We used this information as guidelines to create a flexible site architecture that promoted the ideas of digital transformation through the lens of specific industries. We created a series of distinct mobile-first page templates, style guide, and worked with the content creators to build out the more static elements of the pages.

Design thinking applied: digital, print

 
 
 

creative direction & art direction

Jeremy Bonner

design

Minhye Kim and Zachary Davis

functionality & content

Jim Bowles & Matt Casperson

development

Matt Michaels, Trevor Robinson, & Eric Catlin

motion design

Jesse Liebhart